The Free TV ‘Shaping a Nation’ showcase brought together Australia’s commercial networks, Seven West Media, Nine Entertainment, Network 10, WIN Television, and Imparja to highlight their vital role as the nation’s trusted news source and cultural unifier.
Mumbrella360
28 May 2026
Free TV Australia hosted the day-one closing session at Mumbrella360 2026 with ‘The CreaTVity Multiplier: How to Supercharge Your Campaign to Create Cultural Capital, exploring television’s role as a creative and cultural force, and how strong creativity on TV amplifies effectiveness across every other channel.



