WIN News – WIN
Larry & Kylie – 7 Network
Free TV Australia is the united and trusted voice of commercial television broadcasters in the important national policy debates that impact viewers and broadcasters. We serve as a central point of action on matters of common interest and ensure that policymakers are informed on the issues that affect the broadcasting sector.
Free TV Australia recognises the importance of engaging with Government and regulators on how legislation and regulations affect the businesses of our members, and more importantly, the viewing public.
Free TV – Australian. Trusted. Free.
Advocacy
Australian. Trusted. Free.
Free TV brings Australians together, supporting Australian culture and democracy.
For a strong future, the industry needs the right policy settings.
19.3 million Australians rely on free TV for trusted news, live and free sport, and Australian content
Our local TV services, and the public benefits they provide, are under pressure. Free TV remains strong but faces outdated regulation and mounting competition from global tech giants. Australians in our cities and regions deserve universal TV services, free for everybody.
of TV set viewing is broadcast television & BVOD
Free TV reaches
19.3 million
Australians every week and is available in almost 100% of homes
25,285
hours of Australian content a year
9.5 million
Australians watch live and free sport on Free TV each week
33.4%
growth in Free TV BVOD viewing in FY25
390
local news bulletins every week plus updates and CSAs
$1.625 billion
FY24 commercial TV Australian content spend
11.4 million
Australians watch trusted local news on Free TV every week
$408 million
spent on trusted news in FY24 including $35.2 million in regional Australia
The future success of commercial TV depends on a policy framework that supports a strong and sustainable Australian media sector.
1. Abolish the outdated Commercial Broadcasting Tax
Broadcasters pay $50 million annually on top of significant Australian content investments and regulatory compliance costs.
2. Close the digital rights loophole
Close the digital rights loophole in the anti-siphoning rules to stop global streamers putting iconic sporting events exclusively behind a paywall.
3. Urgent support for regional television
Regional television faces unique challenges requiring targeted policy interventions for transmission and infrastructure costs.
4. Advertising restrictions
These restrictions must be balanced and impact on broadcasters mitigated.
5. Extend production tax offset to news
To support investment in and delivery of this vital community service for all Australians.
MasterChef Australia Back To Win – Network 10
Industry Standards
Every day, millions of Australians turn to Free TV for the local news, sport, drama and entertainment programming that they love. They trust that the services provided by commercial television broadcasters will reflect our Australian identity and the standards we expect as a society.
Free TV broadcasters operate in accordance with an extensive framework of laws, licence conditions, ACMA standards and the Commercial Television Industry Code of Practice. That’s what makes us Australia’s most trusted media platform.
Technology & Innovation
The members of Free TV Australia have a long history of innovation in the content they produce and commission, and the technology that brings that content to all Australians, for free and across an ever-growing number of distribution platforms.
Free TV Australia works with government departments, consumer equipment manufacturers and its members to ensure the Australian commercial TV networks are at the cutting edge of new technology.
Nine
Australian Idol – 7 Network
Power of TV Advertising
TV is the world’s most effective advertising platform. Advertisers invest in television advertising because it works. Australian advertising clients spent over $4 billion in television advertising in 2017-18.